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Faculty of Business Management and Economics

Business Management and Economics (B.Sc.)

You want to...

... study business administration?

... study economics?

... study something related to economics, but don't know exactly what yet?

Then the open admission Bachelor of Business and Economics at the University of Würzburg is just right for you!

 

Directly to the enrollment

Structure of the bachelor's programme Business Management and Economics at the University of Würzburg as of WS2023/24

Before you start your degree programme, you have the opportunity to take part in one of our Bachelor orientation tutorials (BOT). There you will receive valuable insights and information about the Bachelor's degree programme at the Faculty of Business Management and Economics before the start of the semester. 
The aim is to deal with topics, questions and problems that experience has shown to occur particularly at the beginning of the degree programme and thus optimally prepare students for the start of their studies.

All bachelor students must complete the compulsory modules, which amount to 90 ECTS points. These extend over the first three semesters and include the following areas:

30 ECTS points in methods (mathematics, statistics, business informatics), 30 ECTS credits in business administration, 25 ECTS points in economics and 5 ECTS points in law.

Fundamentals and Orientation Examination (GOP)

As of the winter semester 2023/24, the student must pass 15 ECTS points from the modules assigned to the first subject semester by the end of the first subject semester. If this requirement is not met, the GOP is failed for the first time and can be repeated once by the examinee acquiring the missing ECTS points from the aforementioned modules at the next possible examination date, usually at the beginning of the following semester. If this requirement is also not met, the GOP is definitively not passed, resulting in a final failure of the Bachelor's degree program in Business and Economics.

Further Control Examination (WKP)

As of the winter semester 2023/24, the student must pass 30 ECTS points from modules assigned to the first and second subject semester by the end of the second subject semester. If this requirement is not met, the WKP is failed for the first time and can be repeated once by the examinee acquiring the missing ECTS points from the aforementioned modules at the next possible examination date, usually at the beginning of the following semester, and proving this to the examination office. If this requirement is also not met, the Further Control Examination is definitively not passed, resulting in a final failure of the Bachelor's degree program in Business and Economics.

From the third semester onwards, the mandatory elective modules offer the opportunity to set individual focal points. These are taken in addition to the compulsory modules. A total of 60 ECTS points must be earned here from a pool of modules defined in the study and examination regulations (subject-specific regulations). In addition, the acquisition of general and subject-specific key qualifications in the amount of 20 ECTS points, such as courses on language and regional studies or activities as a tutor. Business or economics internships can also be included in this area.

The fifth or sixth semester is particularly suitable for a stay abroad. The Faculty of Business Management and Economics and the International Office offer a variety of exchange programs for this purpose.

In the last semester, a written thesis must be completed. The thesis takes 8 weeks to complete.

 

Our focus areas

Sample modules

  • Sales & Customer Relationship Management
  • International Marketing
  • Competition Policy
  • Entrepreneurship
  • Humanitarian Supply Chain
  • Management

Possible career fields

  • Management positions in management consultancies
  • Event Management
  • Process Management
  • Market research
  • Brand management
  • Controlling
  • Logistics
  • Distribution
  • ...
[Translate to Englisch:] Market Research Manager/in

Graduate example

Market Research Manager

Sample modules

  • Web Programming
  • Business Intelligence
  • Integrated business processes
  • Data management and analysis
  • Planning and decision-making in information systems

Possible career fields

  • Social Media Management
  • E-Commerce
  • IT-Management
  • Digital Marketing Management
  • Data Scientists
  • Business journalism
  • B2B Marketing
  •  ...
[Translate to Englisch:] Data Scientist

Graduate example

Data Scientist

Sample modules

  • Annual and consolidated financial statements
  • International accounting, balance sheet analysis and valuation
  • Risk Management
  • Controlling
  • Monetary policy and financial markets

Possible career fields

  • Accounting and finance department of companies
  • Investment funds
  • Banks and insurance companies
  • Tax consultancy and auditing
  • Ministries
  • Research institutes
  • ...
[Translate to Englisch:] Portfoliomanager/in

Graduate example

Portfoliomanager

Sample modules

  • Human Resource Management
  • International Economics
  • Applied Regional and Urban Economics
  • Labor Economics
  • Economic Journalism

Possible career fields

  • Personnel departments of companies
  • Ministries
  • Research institutes
  • International institutions
  • Political consulting
  • ...
[Translate to Englisch:] HR-Analyst

Graduate example

HR-Analyst

If you don't want to specialize in one area, you can design your course of study individually. You can choose from a broad portfolio of courses in a wide variety of areas and structure your studies as broadly as you wish.

 

Enrollment and legal framework

Prerequisites: Admission requirement for the study program is a university entrance qualification (e.g. Abitur, FOS/BOS 13), no aptitude test.

Admission: the study program is open admission without a minimum grade point average, from ~ July 20th, 2023 you can easily enroll online

Enrollment: enrollment will be handled completely online (possible from mid-July)

Further information: all information about application and enrollment can be found on the website of the student office.

Study and examination regulations

As a rule, the subject-specific regulations (FSB) that were in force when you started your studies apply to you. The subject-specific regulations (SFB), which are included in the appendix, contain all the modules that you can take during your studies.

General Study and Examination Regulations (ASPO)
Subject-specific regulations for the ASPO with the degree BACHELOR (FSB)
Supplementary regulations for the pool of general key qualifications (ASQ pool)

Module descriptions and module handbooks

The module handbook relevant to you is based on the study and examination regulations applicable to you (see FSB and SFB).

Module descriptions and module handbooks

Examinations

The module examinations in the compulsory subjects of the Faculty of Business Management and Economics take place twice a year for each course. You have the possibility to take the exam at the end of the semester in which you attended the course or at the beginning of the following semester.
The module examinations for elective subjects and key qualifications can usually be taken at the end of each semester.

Semester abroad at the University of Würzburg

Studying abroad is not only a good opportunity to get to know the people, culture and language of another country - it is also very valuable for the academic education as well as for the personal development of the students.

Studying at a foreign university is therefore actively encouraged by the Faculty of Business Management and Economics. For example, students receive support through:

  • an information event at the beginning of each semester
  • a dedicated contact person at the faculty for study abroad: Michaela Briglmeir
  • individual advice in the search for a suitable partner university
  • tips for finding an apartment

Best of all: after prior consultation and review, many courses taken abroad can be recognized within the Bachelor of Business and Economics.

You can find more information about studying abroad on the International page.

You'll find further testimonials from our students about their stay abroad on our Instagram channel. Have a look!

FAQ's - Bachelor Business and Economics (B. Sc.; BWL/VWL) at the University of Würzburg

The combination of business administration and economics to form the subject area of economics enables students to fully grasp economic relationships, analyze them and be able to translate them into operational action. For those who would still like to specialize, the Master's program offers the opportunity to choose between the BWL or VWL Master's program and to round off the sound, broad knowledge base with a clear specialization.

Take the interest test at the University of Würzburg and find out!

The subject is open admission, i.e. anyone can enroll in the program regardless of their Abitur grade. In the first two semesters, students must show whether they are up to the demanding course of study. Those who are sure - "Business, that's my thing." - their performance at school will not stand in their way.

If you want to get involved besides your studies, the student organizations such as the student initiative ADF WiWi e.V., the student council, AISEC or the student stock exchange forum as well as working as a student assistant or tutor offer you the opportunity to actively participate in a lively campus.

The successful completion of the Bachelor's program in Business and Economics qualifies you in particular for the following Master's programs at JMU Würzburg: 

For individual questions such as credit transfer, change of subject, double degree program and post-graduate studies, please contact the Student Office first to clarify formalities and then come back to our Student Advisory Service.

 

Not the right one for you? Take a look at our other bachelor's degree programs!


More Information

Jana Michel
Jana Michel
Bachelor coordinator and subject advisor

Consultation hours: Tuesday, 9-11 a.m.
Building: New University / Room: 291
Phone: 0931 31-89967
Email: bachelor@wiwi.uni-wuerzburg.de

 

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[Translate to Englisch:] Auslandsstudium

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