Deutsch Intern
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Chair of Business Administration and Marketing

Advanced Seminar Marketing & Entrepreneurship

Topics

- This seminar is exclusively for students of the Master's programme Management International -

Thank you for your interest in a master's seminar at our chair. We offer topics in the areas of digital marketing, e-commerce, sustainability marketing, sales management, luxury marketing, new technologies in marketing (e.g. AI, blockchain), etc. You find a list of the topics advertised for the winter semester 2026/2027 here soon.

 

Application and procedure

1. General information

  • Processing time:
  • Scope:
  • Language:
  • Supervision:
  • Organization: 

8 weeks from registration of the topic
20 pages (+/- 10 %)
English
Group dates; Group appointments; individual meetings by arrangement
WueCampus course room

2. Admission requirements and topic allocation

  • If possible, at least one module of our chair should have been successfully completed.

3. Application process

  • Applications for the master seminar are made centrally via the FLIP portal.
  • The application deadline can be found on the pages of the Office of the Dean of Studies
  • If you have indicated the application to our chair as priority 1, please upload one (!) PDF file with your current transcript of records to the platform.

  • IMPORTANT: Please upload only one (!) PDF file. Application documents that are incomplete and/or not submitted on time cannot be considered.

  • The order in which applications are received has no relevance to the selection process.

Schedule winter semester 2026/2027

Tue, September 15th 2026, 08:30-09:30 am

(online via Zoom)   

Kick-off event (introduction to scientific work)

Official registration of topic and seminar paper

tba

(online via Zoom)

 Literature research seminar

Week from September 21st 2026

 Discussions on the outline

Thu, October 29th 2026, 09:45-10:30 Uhr

(online via Zoom)

 Group appointment

Tue, November 10th 2026, 11:59 pm

 Submission of the paper

Mon, November 23rd 2026, 11:59 pm

 Submission of the presentation

exp. Wed, November 25th 2026, tba

 Seminar presentations

Further information on the central registration period can be found on the pages of the Faculty of Business Administration and Economics.

 

Formal guidlines

Please note our guidelines for the formal design of academic papers.

 

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